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Innovation
From creating Cradle to Cradle products that can be recycled back into themselves again and again at the end of their useful lives or using alternative fuels like yellow grease, to monitoring our transportation miles to reduce greenhouse gas emissions, our Green Edge Initiatives show our commitment to Sustainability™ Through Innovation in action.

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001 Turn Off The Lights
002 Evergreen
008 Yellow Grease
010 SES
014 Waste to Energy
016 HyDrive
017 Shaw Environmental Guarantee
018 At Home Remote Workers
021 SQS
022 ISO 14001
024 Used Carpet Reclamation
025 Energy Smart LCD Monitors
026 SmartWay
029 Xamples
031 MBDC
032 Print on Demand Samples
033 EcoCards
035 CRI Green Label Certification
037 Carpet Diem II
038 Shaw Corporate PRIDE Day 2005
039 Shaw Learning Academy
040 Six Sigma
041 Recycling Waste
042 Annual Health Fair
043 Elutriation
048 Intel Processor Upgrades
053 Sample Recycling Program
066 Cell Phone Recycling
067 Low Maintenance Landscapes
070 Tile Packaging Redesign
080 Waste Water Heat Recovery
081 Recycle Roll Wrap Plastic
082 Pallet Recycling Program
083 Primary Backing Polypropylene Waste Recycling
094 Zeftron® Nylon 6ix Again®
095 Carpet: Recycling it Today for Tomorrow
098 Recycled White Water Waste
103 Air Compressor Waste Heat Recovery
104 High Efficiency Pneumatic Nozzles
122 Zody Task Chair
124 Mulching Mowers
127 Eco Impacts
132 Clear Path Recycling
Cell Phone Recycling

INITIATIVE | 066 Mobile phones and other mobile devices (pages, PDAs) present a growing threat to the environment. As of 2007, there are more than 750 million mobile phones waiting to be recycled in the US; either in drawers, or already in the waste stream. Another 150+ million or so will be added this year and even more next year. Once in the waste stream, these devices may leak Lead, Mercury, Cadmium, Arsenic and other toxic substances into the water supply. Municipalities often incinerate their waste, instantly putting these toxic elements into the air, and they return to earth in rain water. Since life on Earth depends on water, the threat is clear.

Shaw has partnered with CollectiveGood for recycling mobile phones. Employees recycle their phones through on-site collection locations throughout Shaw facilities or through contacting CollectiveGood directly by going to http://www.collectivegood.com/shawgreen.

Mobile phone reuse is the highest form of recycling, causing the least drain on resources. These low-cost, refurbished phones provide affordable modern communications to citizens in the developing world throughout the Caribbean, Latin America, Eastern Europe and India. Phones that cannot be reused are recycled; everything from the batteries, chargers, accessories, and boxes.

Proceeds for the sales of the recycled phones are donated to United Way to further their missions, essentially converting idle mobile phones into good deeds.

No one can do everything, but everyone can do something. That's the Shaw Green Edge.

For more information visit the CollectiveGood website at http://www.collectivegood.com.

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